ROPE takes the ‘Responsibility Of People & Environment’ from a mere concept to the core of our operating philosophy. For us, Corporate Social Responsibility is not just a feature of our business model; it’s the heart of our business model. ROPE not only makes environment friendly products to enhance your standard of living, but also nurtures the initiatives to enhance the standard of living of people who make these products. Our responsibility towards society and environment can be seen across all our operations right from product design to raw material consumptions and management.

ROPE is involved in empowering young women from rural families with employable artisan skills. While working with us, these women are encouraged to take up suitable courses enabling them to master new crafts and production techniques, eventually becoming better professionals. ROPE has active partnerships with organizations like ACCION International, leading public sector undertakings and various corporate houses and institutions. We collectively build skills of rural unorganized workers, who are given the option of joining ROPE workforce or becoming ROPE suppliers after the successful training.

In a recent study on behalf of an independent Investor, a leading consulting firm found that ROPE is a pioneer in rural employment generation, scoring highly on all evaluation criteria related to employee satisfaction and welfare.